In The Hotseat
In The Hot Seat Ep 18 - Is Privacy Possible… And If So Do You Really Want It?
Implementing #privacy measures while trying to ensure a positive customer experience can be complicated. As customers, we like our privacy and do not want companies to know a lot about us. Yet at the same time, we want a tailored experience so that we are only getting relevant information and cutting out the noise. Companies are trying to balance adhering to the privacy requirements while still delivering on a positive and relevant experience for the customer. We put Liz Miller, of Constellation Research, in the hot seat to find out… is privacy really possible? What are the implications for businesses and customers? Join Jody Spencer and Thomas Wieberneit on Monday, June 5 to join the discussion.