Whispered Insights Ep 8 - Commoditization of SFA and the Birth of Modern Day CX
Craig Rosenberg - Chief Platform Officer for Scale Venture Partners and former Gartner research analyst - joins us to discuss how the process of commoditizing #SFA solutions led to #automaton and a transition to #ecommerce solutions — giving birth to modern day #CX in the process.
Those of us who know him know Esteban NEVER whispers. However, on this show Esteban and his co-hosts Jon Reed, Alan Berkson and Dr. Lauren Vargas speak on things that actually have both meaning and can be accomplished through doing the work. No pie in the sky, no noise, all signals so distinct that it can distinguish itself from other signals. Relevant topics - sure. But more than that ideas that can change something - be it you, your business or the world as we know it.

Craig Rosenberg - Chief Platform Officer for Scale Venture Partners and former Gartner research analyst - joins us to discuss how the process of commoditizing #SFA solutions led to #automaton and a transition to #ecommerce solutions — giving birth to modern day #CX in the process.

We have recently broached the subjects of engagement, trust, charlatans and even how to produce quality, personalized content at scale. We have missed almost entirely the other side of the equation here: what do readers and decision makers do (or can do) about the rise of untrusted, unqualified, noise and bad content — well, BS — coming their way?We will talk about this and similar topics on Tuesday 8/29 at 2 ET, 1 CT, 12 MT, 11 PT - and of course, 1900 UK and 2000 CET - with Jon Reed and Esteban Kolsky. Don’t miss it…. Where? #WhisperedInsights, of course.

Alan Berkson is back in the co-host seat for a conversation focused on scale and outcomes; how to retain company cultures and outcomes as growth requires scale and change. And what decisions have to be made to scale while keeping elements like “markets of one” and "personalized outcomes" - without sacrificing expected returns and outcomes. #corporatenarrative #scale #outcomes

Liz Miller joins Esteban to take on the concept of how platitudes and false research lead executives to make decisions that create dichotomies opposing customers needs and company outcomes. #corporatebs #influencerbs

Lauren Vargas, PhD joins Esteban for what promises to be a barnburner of a convo around how the understanding of engagement, not as a buzzword - IRL, can add to executive decision making. cannot miss tv.

Whispered Insights continues this week with Esteban Kolsky joined by Jon Reed to begin exploring the details of how insights are created and shared. as expected, the lengthy conversation on how things change and what’s necessary to succeed is going to take time. join them as they unravel another piece of the puzzle

Esteban Kolsky premieres the new show Whispered Insights, an open and transparent conversation about strategy, decision making, communication, execution and trust at the C-level in order to successfully guide the modern enterprise through a variety of incoming obstacles.